HIGHER CTRs
0
%
0
%
LOWER CPMs
WHAT
HOW
We worked closely with this client to leverage the Permission DSP to reach its proprietary zero-party crypto audiences with a full-funnel programmatic strategy. Consumers of the advertising campaign were rewarded for their data with Permission’s crypto, ASK.
WOW
Our results more than exceeded expectations, with CTRs at 586% higher than industry standards and low-cost CPMs at 34% lower than average.
